- It’s in demand
- You can learn about the market(s)
- You can find partners
First, writing is in demand. There are far more marketers who are looking for high qualitycontent for their websites than there are writers providing it.
Sure, it’s easy to find writers on sites like but if you’ve ever tried doing this yourself, you’veprobably experienced the lack of quality that many of those writers offer.
Some of them aren’t native English speakers, others just have a poor work ethic – but the fact is,if you provide high-quality content and you’re conscientious about the work you’re doing, youwill immediately distance yourself from 95% of your “competition.”
Next, learning about the markets. I refer to this in the plural because you can learn a lot about internet marketing itself, as well as any markets that you write about.
If you provide high-quality content, and do so reliably, you will often be able to work with somesuccessful – and maybe even well–known – marketers. They will often have you write on topicsthat they’re involved in, and you can learn a lot by watching how they do things.
Believe me, the first time you write an ebook or report for someone and they take somethingthey paid you $250 for and turn it into a $5,000 payday, it’s going to open your eyes to thepotential that’s out there.
Along those same lines, you can often leverage these working relationships into furtherpartnerships. Successful marketers understand that writing is often a stepping stone to biggerand better things. If you work with a marketer by writing for them, and later you graduate tocreating and marketing your own products, that marketer is much more likely to partner up withyou as an affiliate or JV (joint venture) partner because they know you and they know thequality of your work.
Types Of Writing
There are various types of writing that marketers are generally looking for. You can offer any orall of the following types of content:
- Blog posts
- Autoresponder emails
Some of these are more specialized than others. Copywriting, for example, will require you tohave a certain skill set that not all writers will have. Articles and blog posts, on the other hand,can generally be handled by virtually any writer (provided they are comfortable with the topic, ofcourse).
These different levels of skill will also have a bearing on how much you can reasonably chargefor your work. Article writers who are considered to be “highly paid” may charge $25 to $50 perarticle, somewhere around 500 words.
Highly paid copywriters, on the other hand, may earn $10,000 and up for a single sales letter, aswell as a percentage of the sales in some cases.
If you’re just starting out with your writing business, you’re probably not going to be able tocommand those kind of rates until you’ve proven yourself, but it’s something you can aspire to.Most writers who can command top-dollar for their work started out at entry-level rates, just likeanyone else.
When you’re first starting out, articles and blog posts are typically the easiest work to find.There are many places where you can market yourself as an article writer (which we’ll cover inthe next section) and there is a virtually never-ending supply of marketers and website ownerswho are looking for good content.
Reports and ebooks are also popular types of content for many writers. Both of these types ofcontent are popular among internet marketers, and they are often looking for writers who cancreate them.
Reports and ebooks may be written to be sold, given away as bonuses for other products oreven given away as incentive to get people to join email lists or other lead generation methods.Many marketers are constantly looking for new products or giveaways they can offer theircustomers, so from your point of view as a writer there is plenty of demand.
Writing reports and ebooks can be a good way to graduate into larger types of content andlarger projects with your existing clients as well, so don’t be afraid to offer your article clientslarger projects.
We’ve already mentioned copywriting, and it tends to be one of the higher-paying forms ofcontent, but in order to get paid well you need to have a proven track record. The first few salesletters you write may not generate the same kind of revenue, but if those sales letters convertwell and you can build a bit of a portfolio of successful sales pages, it won’t take long before youcan start charging more.
Autoresponder emails are another form of copywriting, in some ways, but they will varydepending on the ultimate purpose. Many marketers don’t understand how to write effectiveemails, or they might not know enough about a particular niche to
write them well, so by offering this type of content you can often land some fairly profitableclients.
Generally, marketers who are building niche email lists are working in more than one market.You may be able to get quite a bit of work by connecting with those marketers who need emailswritten for them.
Spinning is a bit of an unusual form of content, and not one that all writers are comfortableoffering.
Article spinning is a bit of a controversial topic in the internet marketing world. Some peopleswear by it, while others feel it is a “black hat” technique that they would never use.
Spinning is basically the process of taking a base, or seed article and rewriting it with multipleversions of each sentence or even word replacements, using a particular format for thosealternatives. Specialized software, called a “spinner” takes this “spun” article and outputs one ormore unique versions.
The degree of uniqueness will be determined by how effectively the article is rewritten, and thisis where a lot of marketers fail when using spun content. If you don’t use enough replacementsor you’re not careful about the words you choose, you can wind up with a variation that isn’tdifferent enough from the original or worse, doesn’t make sense.
If you offer article spinning as a service, you can make a pretty good profit per article – providedyou’re working with someone who understands the value you offer. It’s not unheard of forpeople to pay $200 or more for a high-quality spun article. Even if it takes you four hours tocreate that single article, you can still earn a pretty good hourly wage this way.
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